fish oil purity Archives - Omega3 Innovations

Is Rancid Fish Oil Safe to Consume?

Think about fish oil. If your gut reaction is “yuck,” you are in good company. Whether it’s from remembering Grandma’s cod liver oil or taking those horse-pills in the cupboard, most people believe that a fish oil supplement ought to taste bad. We put up with the unpleasant fish oil smell and taste because…well, it’s […]

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7 Reasons Why the Omega-3 Industry Is on the Wrong Track

Having worked with omega-3 fish oil as both a physician and a businessman for the past 16 years, I’ve seen the omega-3 industry evolve. In just the last decade, omega-3 has gone from being a little-known supplement mostly consumed in the Scandinavian countries, to a worldwide, multi-billion dollar industry. I firmly believe that the increased […]

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