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Is Your Fish Oil Rancid?

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Think fish oil. If your gut reaction is “yuck,” you are in good company. Whether it’s from remembering Grandma’s cod liver oil or taking the foul horse-pills in the cupboard, the majority of us believe that fish oil ought to taste bad. We put up with the unpleasant taste and awful fish oil smell because, well, it’s hard to argue with the health benefits substantiated in thousands of research studies.

But the truth is that omega-3 supplements shouldn’t taste like yesteryear’s salmon. If your omega-3 supplement smells fishy or gives you nauseating fishy burps all day, you most likely have a rancid product on your hands.

Here is what you need to know about freshness and fish oil:

What Is Rancidity?

If you eat fish regularly, you probably know that fish spoils more easily than other foods if not kept cold or consumed quickly. The same goes for fish oil. The reason fish and fish oil spoil quickly – or ‘oxidize’, as the scientific community calls it – is that they are rich sources of the omega-3 fatty acids EPA and DHA.

EPA and DHA are the main workhorses of the omega-3 family. The are known for their anti-inflammatory properties and role in promoting good brain health, to name just a few benefits. But their chemical structure also makes them highly prone to oxidation. If the EPA and DHA molecules become oxidized, their molecular structure starts to change and the molecules break down into byproducts. These byproducts, known as lipid peroxides, give off the unpleasant smell and taste of spoiled fish.

How quickly the omega-3 molecules oxidize depends on a number of factors. For instance, the oxidization process typically begins as soon as the fish gets caught, but it can be checked depending on the speed of harvesting the fish and the temperature.

How the fish oil is processed and distributed also makes a difference. The more you can reduce the oil’s exposure to oxygen, heat and light, the better. And adding antioxidants to the oil can also help. But, if the oil has already started the oxidation process, there is no going back. At that point, it is just a matter of time before the oil turns rancid.

How Rancidity Affects Your Health

Aside from tasting and smelling bad, rancid fish oil is a big problem. First and foremost, rancid fish oil is less effective than fresh fish oil — much like eating fresh fruits and vegetables has more nutritional value than eating fruits and vegetables that have been stored for months. As mentioned above, as EPA and DHA molecules oxidize, their chemical structure starts to change. If the molecules don’t have the same characteristics as their unoxidized fatty acid counterparts, it is likely they will not be able to perform the same beneficial functions in the cells.

Furthermore, scientists believe that consuming rancid fish oil could be harmful. Instead of providing heart protection, oxidized oils may actually increase the rate of atherosclerosis (buildup of plaque in the arteries). In animal studies, oxidized fatty acids have been found to cause organ damage and inflammation, among other problems.

In addition, researchers have speculated that consuming oxidized oil may cause carcinogenesis. In the last three years, two studies comparing unoxidized and oxidized oil has added more damning evidence. These studies concluded that consuming oxidized oil had a negative effect on cholesterol levels and could be linked with Alzheimer’s disease, while the unoxidized oil provided the expected health benefits.

In other words, for the sake of your health, it’s important to consider the freshness level of your omega-3 supplement. Especially given that studies from Canada, New Zealand, Norway and other nations have all found that far too many omega-3 supplements exceed acceptable oxidation limits.

 

norwegian government fish oil rancid study fish krill oil

How to Combat Rancidity in 5 Easy Steps

While rancid fish oil is unfortunately all too common, fresh fish oil can provide consumers with a relatively inexpensive, safe way to improve health. Some of the most commonly cited benefits of getting enough omega-3 includes: lowering triglyceride levels and blood pressure, facilitating recovery from traumatic brain injury and stroke, and improving focus and mental health.

To ensure you experience the full benefits, seek out a high quality fish oil product by doing the following:

Step 1: Evaluate your current product.

The best way to tell whether or not your omega-3 supplement is fresh is to put it through the taste and smell test. If you have capsules, break them open. If your nose gets a whiff of a strong fishy smell, then throw your capsules away and get something else.

Step 2: Make smart purchases.

Fish oil is a food substance that is highly perishable, just like milk or seafood. To a certain degree it can be stabilized, but beware of labels that have a two to three year expiration date. These products have likely been sitting on the shelf for years before they even hit the supermarket, and almost certainly contain rancid oil.

Another good idea is to ask manufacturers to share their fish oil’s oxidation numbers, better known as the peroxide, anisidine, and TOTOX values. These values will give you a good picture of you oil’s freshness level. Remember, the lower these numbers are, the better.

Step 3: Remember that bigger is not always better.

Look for small containers, not supersized bottles, when buying fish oil. The longer a fish oil is stored, even in gelatin capsules, the greater the chance it will becomes rancid over time.

Step 4: Keep it cold.

Buy fish oil that you can store in the freezer or refrigerator. Low temperatures slow down the enzymatic time bomb that is ticking away.

Step 5: Use it or lose it.

When you first buy fish oil, don’t let it sit around. Use it up within a few weeks. Too often, people hoard old capsules or bottles of oil, thinking they are saving money. But remember, you wouldn’t save a fillet of fresh fish in the refrigerator, hoping to get a great meal out of it weeks or months later. Think of fish oil supplements the same way, and throw old products out.

Purity Is Not the Same As Freshness

Often, marketers will focus on ‘purity’ as the major indicator of how to evaluate the quality of fish oil. By purity, the manufacturers are talking about the low levels of toxins, like mercury, in the oil – although for the consumer, purity by association conjures up an impression of freshness.

Low toxicity levels is certainly important, whether we are talking about eating fish or taking fish oil supplements. With all of the pollutants in the water, we don’t always know what we are putting in our mouths.

Fortunately, most respectable fish oil manufacturers today purify their oil and provide a certificate of analysis that shows the levels of toxins and heavy metals in the oil. However, the “purity” of a product says nothing about the freshness of the oil. These are separate quality measurements.

The Fresh Fish Oil Alternative

At Omega3 Innovations, quality and freshness is the foundation of all our products. We are dedicated to manufacturing omega-3 fish oil that has a fraction the oxidation level of most other omega-3 supplements. And we are transparent about those oxidation numbers, listing the oil’s peroxide and anisidine values, as well as the date of bottling, on every product.

To learn more about how our oil is made, visit Omega3 Innovations’ About Our Oil page.

buy fresh liquid fish oil omega3 innovations

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8 thoughts on “Is Your Fish Oil Rancid?”

  1. I am looking for fish oil that doesn’t smell bad. Do you have a sample of your oil that I could try first before purchase it? Also I would love all the information you have. Thank you so much

    1. Hi Lisa Stevens!

      Wonderful to hear from you! Unless you are a Sarasota resident, we unfortunately don’t have any samples to send you at the moment. However, in September, we will launch our newest product, Omega Cure Extra Strength. Omega Cure Extra Strength delivers our ultra-fresh fish oil in single-serving glass vials. We are planning to package those glass vials in a one-week trial kit, which would give you an opportunity to sample the oil at a significantly reduced rate.

      Also, if you go ahead and give us a call at the office (941-485-4400), then one of our customer service representatives will be more than happy to take your address and put together material for you. I can also direct you to some of our online information, if you can tell me more about what you are looking to know.

      Finally, if you are interested in joining our mailing list, we do put together monthly newsletters with a lot of great information, as well as send out regular product offerings. That might be an interesting way for you to get better acquainted with our products!

      Hope this helps! We look forward to hearing from you.

  2. here in India, we have good reviews of Nature’s bounty fish oil. Do you think they are up to standards in maintaining the quality of oil (logevity) until ,the expiry date.

    1. While we can’t speak for the quality standards at another company, we can give you some pointers on how to evaluate the quality of the oil for yourself. Here’s what we suggest in determining whether or not the product is fresh.

      1) Cut open your fish oil product and taste/smell the oil inside. If it tastes and smell very bad, throw it out. It is rancid.

      2) If you’re still unsure, you can contact the company and ask them to report their PEROXIDE/TOTOX values. Of course, the values they report may be skewed because they would have been taken before the oil went into the capsule and not after the (most likely) many months it took for the capsule to get to you. But knowing the PEROXIDE/TOTOX values would give you an indication as to how much the company values the quality of the oil from the outset.

      We doubt that the great majority of fish oil capsules can be fresh. This is because, during the encapsulation process, the oxygen in the air binds to the gelatin. Over a period of a couple of months, the oil slowly turns rancid. Because many capsule products sit on the shelf for many months or even years before the consumer buys it, the oil inside the capsule is typically highly oxidized by the time most people get around to taking it. For more information on rancidity and capsules, you might be interested in reading “The Rancid Truth about Omega-3 Fish Oil,” which delves more deeply into the topic. Let us know if you have more questions!

  3. Hi, I am a resident in the uk and have been looking for a good quality fish oil for years. Most of them that are actually available in the uk are no good and in no way even comparable to your quality. However, you do not currently deliver to the uk, nor can I find your product elsewhere. When can you expect to deliver to the uk? Many Thanks!

    1. Hi Richard,

      We are happy you took the time to write to us. We’re expecting to be able to deliver to the UK by the fall of 2016 with our Omega Cure Extra Strength vials. If you stay posted on our website and social media pages, we will be spreading the word as soon as it is available.

  4. Hi, I purchased Omega 3 Fish oil from Amazon about 2 months ago …

    And I kept it cool and dry area , and I took only 30 or 40 caps but last days , It’s a acidic smell inside the bottle , I guess It’s bad … What can I do ? , I like the products but this odour nausea my stomach :((

    1. If you think your omega-3 product is rancid, it probably is and you should get a fresh oil instead. You can’t restore a rancid oil back to freshness; you can only conceal the bad taste and smell.

      Consider asking yourself: Would you eat old fish for dinner or drink rancid milk? If the answer is no, the same logic applies to fish oil.

      Besides tasting and smelling bad, rancid omega-3 oils can have adverse health effects. We’re actually in the process of publishing a new blog series that delves further into this topic, especially looking at some of the newer research. You might want to check out this blog, Why Is Getting a Fresh Fish Oil So Important, which addresses some of the negative health consequences of consuming rancid oil.

      On the plus side, fresh omega-3 products do exist. Omega Cure, for instance, has no fishy taste or smell and has an oxidation level far below that of other omega-3 brands.

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